Speakers

The Women in Marketing events always attract high calibre speakers. At this year’s event, you’ll hear from:

  • Henrietta De Souza, Head of Consumer Insight; HSBC Chinese consumer’s spending habits and economic growth
  • Kamini Banga, Consultant and author, The 86% Solution, – India and Greenfield Technology
  • Allyson Stewart Allen, Director, International Marketing Partners, – Marketing to America
  • Kate Robertson, Chair of EuroRSCG and Co-founder of One Young World, – About One Young World

Chair of the event

Gail Gallie, CEO of Fallon London
Gail has worked in the areas of marketing, strategy, and advertising. She has worked both on the agency and client sides. Gail works across a broad range of subjects, but has developed a specialism in the area of media, arts, and young people, working for 8 years to advise the BBC on how best to connect with younger audiences.

Gail has much experience of creative development, both in terms of on-air identities, marketing and advertising materials, but also in the creative development of people and teams, having completed and devised many training modules in this area. She was former Head of Marketing at the BBC. Strategically she has delivered many projects, from major new launches such as CBeebies, the leading channel for pre-schoolers in the UK, to the strategic overhaul of the BBC News brand around the world.

In 2008 she founded GallieGodfrey, a strategic consultancy delivering corporate and brand strategy campaigns and advice across both the public and private sectors, working on much government business as well as youth and arts organisations. She recently took up the role of CEO of Fallon London.

Speaker Profiles

Henrietta De Souza, Head of Customer Insight, HSBC
Henrietta De Souza is Head of Customer Insight for HSBC.  Recognised as one of the world’s leading financial services brands, Henrietta’s role is to ensure customer needs are at the heart of all advertising, product and service propositions.

Having joined HSBC 11 years ago as a graduate from Keele University with a BA (Dual Hons) degree in Economics and Geography, Henrietta has worked in consumer insights in a UK role. And for the last 5 years in a global role for HSBC group. Henrietta feels extremely lucky that her passion for travelling, exploring and understanding different cultures along with her innate curiosity for what makes people tick is her day job.

Henrietta is married with a 2 year old son.  As a full-time working mother she is all too familiar with the trials and tribulations of juggling many tasks and therefore is determined to make banking easy.  Selling this in to HSBC, all starts with a thorough understanding of consumers’ lives.

Kamini Banga, Consultant and author, The 86% Solution
In a career spanning 25 years, Kamini has worked in India, China and other emerging markets partly with WPP and partly as an independent marketing strategy consultant. Her portfolio of clients include Cadbury’s, Unilever, Nestle, GlaxoSmithKline, MTV, British Airways, WIPRO, Standard Chartered, Coca Cola, Ford, GE, De Beers, Taj Hotels, WPP, Omnicom, LOWE, JWT, Nokia, Ogilvy, the London Met, and the BBC. In her work with WPP, Kamini was Vice President and Country Head in India for their Qualitative Research Division. She is also the co-author of the ‘The 86% Solution’, a book on business strategies in Emerging markets –– published by the Wharton Press and awarded Berry-AMA award for the Best Marketing Book 2007 by the American Marketing Association Foundation.

Kamini has led projects for several companies entering India in the 90s including Kellogg’s, Coca Cola, Mercedes and MTV. She is a columnist, lecturer and speaker, contributing regular columns and blogs for the Economic Times (largest financial paper in Asia) and served as Editor for their MR column. Now a regular contributor to Admap, WARC group of publications, UK. Kamini is also a guest lecturer at MBA schools, on editorial boards of business magazines, speaker at industry conferences – CII, NOKIA, WPP, Ad Consultants conference in Shanghai, EEC, MRSI.

Kamini launched this year a series of conversations with Indian leaders from business, politics, civil service, academics, media and entertainment where they share their views on challenges and opportunities facing India.  This year she has worked with the Indian High Commissioner to the UK, Mr. Narayana Murthy of Infosys and Mr. Sunil Munjal of the Hero Group.  Kamini is patron of Savera; a Women’s Cancer Initiative, and Tata Memorial Hospital. She is a supporter of other Cancer Charities and Cancer Research in India.

www.kaminibanga.com/dialogue-with-india.html

Allyson Stewart-Allen, Director, International Marketing Partners
Allyson is an internationally-renowned business guru and media personality whose expertise in the fields of international marketing, US business and inter-cultural working is sought by European and US organisations growing their markets on either side of the Atlantic. Based in Europe for over 20 years, Allyson applies her fluency in French and German, and extensive consulting experience to the company she founded, International Marketing Partners.

Following her employment with blue-chip consulting firms Price Waterhouse, PA Consulting Group and Hay Management Consultants, Allyson now advises executives and boards of directors in the professional services, food & drink, travel, consumer goods and industrial sectors. Her work with clients enables them to lead and manage across cultures, achieve their marketing and business development strategies through successful strategic alliances/joint ventures, organic growth and/or acquisitions.

Allyson is a best-selling author, and in addition to her recent 4-year slot on Sky News Business Report programme as the ‘Muse of Marketing,’ Allyson appears as a regular and frequent marketing expert on CNN’s World Business and Business International programmes.

She regularly makes the keynote address at international conferences, and is a Programme Director at London Business School’s Centre for Management Development, recently being awarded the EFMD’s Excellence in Practice Award 2009 for her work there. She also serves as a judge of the US-based The Stevies® International Business Awards and is a judge for the Women in Marketing Awards.

Kate Robertson, Chair of EuroRSCG and Co-founder of One Young World
Kate Robertson is UK Group Chairman of Euro RSCG Worldwide. The Group includes Euro RSCG London, Euro RSCG London PR, Euro RSCG People,   The Maitland Consultancy, The Conran Design Group and EHS 4D Group.  In 2006 Euro RSCG Worldwide was named Global Network of the Year in the UK and in the USA. During that year Havas Global CEO David Jones and Kate led the assault on the global advertising account of Reckitt Benckiser winning the global assignment for all 297 of Reckitts brands.  Today with digital practice and innovation at the core of all its work, the UK group has over 800 clients, 160 of whom are FTSE Top 250 companies. Kate appointed the first two women MD’s of the UK Group – Tash Whitmey at EHS 4D and Holly Ward at EuroRSCG London PR. In 1958 her mother was the first woman in South Africa to be appointed to the board of a listed company.

Kate with her Global CEO, David Jones came up with the idea of an annual summit with the aim of bringing together young leaders from every country in the world together to participate in a series of debates covering major areas of global concern. The project is called One Young World and the first summit was held in London in February 2010. This year, 2012 will show it moving to Pittsburgh.

Women in Marketing Awards supports Women for Women International

Women for Women International works with women survivors of war, to help them rebuild their lives and the communities around them.  Today 80% of all those injured or killed in war are civilians; of those, 75% are women and children. Women are targeted for rape and violence as weapons of war.

Women for Women operates in Afghanistan, Bosnia & Herzegovina, the Democratic Republic of Congo, Iraq, Kosovo, Nigeria, Rwanda and South Sudan. We provide women traumatized by war a 1 year programme of financial and emotional support, education and job training, access to business skills, capital and markets, to enable them to stand on their own two feet. Since its inception in the US in 1993, Women for Women has distributed £58million in direct aid and micro-credit loans, giving over 300,000 women access to social and economic opportunities.

We invest in women whose lives have been torn apart by conflict and now there is an opportunity to transform a woman’s life through sponsorship.

Sponsorship is a one-to-one connection between you and the women participating in the programmes, as they move from victims to survivors to active citizens engaged in rebuilding their lives and communities. Because of the life-changing connection created through sponsorship, the women in our programmes and their sponsors refer to each other as ‘sisters’. When you become a sponsor, you and your sister embark on a life-changing journey together. For your sister, it provides a financial and emotional lifeline. After experiencing hardship and isolation, receiving a message of support from someone they have never met inspires them to hope for a better future, and to know they are not alone.

“Women for Women International are pleased to have the support of the Women in Marketing Events and Awards, and we are grateful for this opportunity to raise awareness about our work and sponsorship amongst the marketing community. I am sure with the amazing skills of marketers that they will be able to help spread the word about our work and the stories of the women we serve,” comments Maria Andrews, Marketing and Communications Director.
To learn more about our work and sponsorship, visit www.womenforwomen.org.uk.

Watch the inspirational video that premiered at the Women in Marketing Awards ceremony in 2011.

“The Women in Marketing event was incredibility enlightening due to the brilliant range of speakers who brought the topic of diversity into how every marketer should be thinking. We were taken on a journey on how we need to better craft our skills to better engage with our target audience of people and women from all walks of life. The event’s location was also outstanding – with an amazing view of London, due to the kind generosity of Sir Paul – thank you and also thank you to Ade for organising an inspiring evening.”
Maria Andrews, WOMENforWOMEN.org 2011